HARRISON, N.Y. -- Headshot happy! That's the word Mark Liflander, co-owner of L J Studios i n Harrison likes to use when talking headshots.
"We've always been a good destination for professional headshots, but lately we've been doing more and more environmental portraits on location," he explained.
- Your portrait session should be an authentic representation of you so make sure you look like "you." That means not going overboard with makeup, ladies.
- Clothing is key . Incorporate colors that work well together but be sure to avoid anything super bright. Also avoid strong patterns that can draw attention away from your face and nix any large logos or wording.
- Talk with your photographer about your goals. In general, a good headshot is chest up with good lighting on your face, and no strong dramatic shadows. No one needs a sunset in the background. It’s about you, not the environment.
- Decide on natural light vs. studio light. Studio lighting tends to be a little more polished, with a more neutral backdrop while natural light (outdoors or inside windows) lends a more genuine and spontaneous feeling. If going beyond the regular headshot to something that can be used in marketing materials, Liflander likes taking photos in your work enviornment. As an example, the Sleepy Hollow resident had one client pose in front of a construction project that he managed. "His joy and pride over the project was evident and came out more naturally standing next to the building than it would have in the studio," explained Liflander.
- Do your research. Find a photographer whose style you like. You will hopefully be using this headshot for a couple of years so you want to be happy with the final product..
Go to www.ljstudiosphotography.com/ for more information.
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